Value-Based Selling

Do you ever find yourself getting so caught up in the excitement of sales that you forget what it’s really about? Getting so focused on making the sale that you forget what’s behind it? If you do, you’re certainly not alone. It’s easy to forget that underneath everything, it’s about what the customer wants or needs.

Well, there are specific sales techniques that put this right at their heart. This means you never forget that, without showing your product or service has value to the customer, it’ll be hard to convince them to buy it. You may be surprised how much your sales improve by moving to this approach. And this course will show you how.

By the end of this course, you’ll be able to:

• Recognize the benefits of value-based selling
• Identify the key principles of value-based selling
• Understand how to apply these principles to increase sales

Why take this course?

Most customers will only buy what they want or need. So focusing your sales practices on this just makes sense. This course will show you why value-based selling improves sales figures, the key principles of value-based selling, and how to apply these to your own selling practices.

10 mins | SCORM | Takeaway Tasks